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eStudioSF,
Deloitte Consulting, San Francisco
 estudiosf.com
Deloitte Consulting was attempting to develop a
spin-off an eStudio that would capture some of the business that
they were losing the boutique startups emerging in the eBusiness
space. Capitalizing on a new approach we developed a new image
for the over 100 year old firm with a a legacy as one of the big
five in the consulting practice
Client
eStudioSF,
Deloitte Consulting
 Boutique sized web
development teams to create, deployment to support the Deloitte
Consulting IT Team.
Headquarters: San Francisco,
California
www.estudioSF.com
Services Provided
Web Strategy, Market Analysis, Site Development
eStudios, part of Deloitte
Consulting, is staffed with some of the best talent available. A Web
Development Studio providing Front Graphic Interface Design, UI
Design and Information architecture to support the IT wing of
Deloitte Consulting and their clients
The Challenge
 eStudioSF website needed an overall cohesive strategy, develop a
branded experience distinctly different form the staid and
conservative impression of Deloitte Consulting. Last April, a group
of 12 artist and designers were assembled at Deloitte Consulting.
This team consisted of a wide variety of talents, some from film,
commercial and advertising backgrounds, to experimental sound and
video artists. Focusing around the core business practices, UI
design, and e-Business Initiative,
Collaborative Approach
Michael De Bellis, CTO, and Rona Michele Levine, Creative Director,
forged a team of Deloitte Consulting and eStudio employees to
champion the project. General and Marketing Managers along with a
Deloitte Consulting project coordinator, project manager and
technical consultant banded together to forge their new image.
The initial meeting guided eStudio toward the vision of their new
website. Deloitte Consulting then employed the e-Studio to execute
upon that newly created vision. e-Studio's Creative and Art
Directors met to further define their needs and refine the vision.
e-Studio steered the design towards a look and feel that would
change Deloitte’s character and be engaging, fun and functional
for the user. e-Studio cycled through several iterations of design,
each one honing closer to end goal.
e-Studio's technical consultant created and implemented online
experience. Hip upbeat innovative, with an intelligent use of Flash
engaging animated navigation system. e-Studio worked to determine
the strengths of the legacy of the Deloitte brand and infused it
with nibble cutting edge strategy of a dot com.
 Back
to top
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 Client List, (Partial List)
Absolute Health
C4Health
eStudioSF
First Insurance
Fluke.com
Forcross
HomeExperts
Idea Corporation
Inventors Publishing
Johnsons Wax Pro
Lexus Canada
MCI World.com
Military.com
MusicShop.com
MyCalifornia
New Jersey Welfare
Phoenixnet
PresidioAR
Siebel Life Science CRM
Sonicopia
Visionary Media
Your Basic Bird
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|
web
design | computer
design | graphic
design | logo
design | entertainment
software | graphics
for film
illustration
| comps
& storyboards | theatrical
design | painting
| sculpture
| commissions
| gallery
shop
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| technologies
| resumes
| highlights
Copyright
© 2009 by Ricardo Tringali, Inc., All Rights Reserved. No portion of this
Site may be reproduced
or used in any form or by any means, electronic or mechanical, including
photocopying and recording
by an information storage and retrieval system, with out permission in
writing from the artist.
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